Meet Molly Feit

Behind every financial statement is a business. And behind every business is someone who built it.

I’m Molly Feit, founder of AM Financial Solutions.

I believe business owners deserve more than accurate financial statements. They deserve to understand what those numbers mean, how they connect to their operations, and how to use that information to make better decisions.

Molly Feit, founder of AM Financial Solutions, smiling in a brown sweater

Experience built through education, practice, and perspective.

My career in finance began in 2006 in tax preparation. Over the years, that foundation evolved into a broader focus on accounting, financial management, business advisory, and fractional CFO services.

My professional background combines college coursework in accounting, finance, and business with years of hands-on experience helping business owners navigate financial challenges. I’ve worked with businesses across multiple industries, gaining experience in financial reporting, budgeting, forecasting, job costing, cash flow planning, financial reconstruction, internal controls, and operational process improvement.

20 years in finance & tax

Professional experience beginning in 2006, with a foundation in tax preparation and an evolving focus on accounting, financial management, and advisory services.

Business owner & financial advisor

Founder of AM Financial Solutions, providing accounting, financial management, and fractional CFO advisory services to business owners.

Nonprofit board treasurer

Currently serving as Treasurer on a nonprofit board, with responsibilities involving financial oversight, accountability, and organizational stewardship.

Accounting, finance & business education

Completed college coursework in accounting, finance, and business while pursuing an associate’s degree.

Continuing professional development

Currently pursuing the IRS Enrolled Agent (EA) credential to further develop expertise in federal taxation.

A growing business isn’t always a profitable business.

I’ve worked with business owners who are incredibly talented at what they do. They understand their industry. They work hard. They build companies, manage employees, serve customers, and take on tremendous responsibility.

But being great at what you do and understanding the financial side of running a business are two very different things.

  • You can have a full schedule and still struggle with cash flow.
  • You can increase revenue while watching your profit margins decline.
  • You can hire more employees and discover that growth is costing more than you anticipated.

And sometimes, the biggest financial problems aren’t immediately obvious when you look at a standard profit and loss statement.

The numbers are only part of the story.

Over the years, I’ve worked through financial situations that required more than routine bookkeeping. From reconstructing financial information and identifying discrepancies to evaluating job costs, improving reporting processes, and strengthening internal controls, I’ve learned the importance of looking beyond the surface.

Financial statements can reveal important information. But understanding why the numbers look the way they do often requires asking better questions:

  • How is the business operating?
  • Where are costs increasing?
  • Are jobs being priced appropriately?
  • Is revenue translating into actual profit?
  • Can the business support its next stage of growth?

Those are the questions that interest me.

Financial accountability matters in every organization.

In addition to my work with business owners, I currently serve as Treasurer on a nonprofit board. The role involves financial oversight and supporting responsible financial stewardship.

Nonprofit organizations face their own financial challenges, including budgeting, accountability, resource allocation, and the need for clear financial reporting. That work reinforces something I believe applies to every organization: good financial information creates the foundation for better decisions, whether the focus is profitability, growth, or fulfilling a mission.

Understand the business. Understand the numbers. Connect the two.

I founded AM Financial Solutions because I believe business owners deserve financial information they can actually use. Not just reports. Not just reconciled accounts. And not another conversation filled with accounting terminology that leaves them with more questions than answers.

The most useful financial conversations begin with curiosity. Before recommending changes, I want to understand how a business operates, what the owner is trying to accomplish, and where financial uncertainty exists. Then we connect the numbers to the decisions in front of you.

1

Ask better questions

Understanding the business comes first. We look beyond the financial statements to understand the operations, challenges, and decisions affecting financial performance.

2

Build financial clarity

Accurate financial records and meaningful bookkeeping and reporting help create a clearer picture of profitability, cash flow, and financial performance.

3

Turn information into action

Financial insight should support real decisions about pricing, hiring, spending, growth, and the future of the business, with cash flow planning and CFO guidance.

There’s always more to learn.

I’m currently pursuing my Enrolled Agent credential as part of my continued education in federal taxation. Staying curious, asking questions, and continuing to develop new skills are essential parts of providing valuable financial guidance.

Let’s talk about the business you’re building.

Whether you’re trying to understand profitability, improve cash flow, prepare for growth, or simply gain greater confidence in your financial information, I’d welcome the opportunity to learn more about your business. You don’t need to have every answer before reaching out. Sometimes the most important step is knowing which questions to ask.

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